RESOURCES
1.) Salesforce Marketer Group – run by Jyothsna Bitra
Link: https://trailblazercommunitygroups.com/salesforce-marketer-group-marketing-cloud-phoenix-united-states/
Slack Channel: https://mclearningcamp.slack.com/join/shared_invite/zt-12h77fcr4-5KqM9Rt4OZU~ypyJ0wu_Ag#/shared-invite/email
Youtube Videos: https://www.youtube.com/@MCLearningCamp
2.) Ampscript guide: https://ampscript.guide/
The definitive guide to everything ampscript with detailed breakdown of all the functions as well as excellent use cases.
Here’s a breakdown of the valuable sections of the Ampscript Guide
Lookup/LookupRows: https://ampscript.guide/lookuprows/
(1) Breakdown of each function
(2) With detailed descriptions of each varible
(3) Real world examples of how to use the function
(4) With advanced coding like For Loops
3.) Mateusz Dabrowski: https://mateuszdabrowski.pl/
Mateusz’s site is an incredible resource that breaks down the complex areas of Marketing Cloud.
Here’s a breakdown of the key areas of Mateusz’s site:
All things SQL and especially SQL Basics: https://mateuszdabrowski.pl/docs/sql/sfmc-sql-basics/
(1) Mateusz takes the time to provide detailed explanations of each topic in more detail than you’ll find anywhere.
(2) In his basics series he offers these incredibly helpful learning level exercises that build slowly in complexity.
(3) Included in each exercise are hints and the end solution to aid in the education process.
You’ll also find Mateusz taking the time to help answer questions at the Trailblazer community boards: https://trailhead.salesforce.com/trailblazer-community/groups/0F9300000001pQ5CAI?tab=discussion&sort=LAST_MODIFIED_DATE_DESC
Here’s an example of the effort Mateusz provides to the community board:
Not only does Mateusz take the time to provide details answers to a wide variety of questions, his timeliness is impressive, often responding within an hour or two.
PARTNERS
Here are two of our favorite partners to help build out advanced Marketing Automation solutions.
https://www.saleswingsapp.com/
Win leads and accounts faster with the amazing Saleswings app. SalesWings is our go-to lead scoring and website tracking solution in Salesforce Sales Cloud and Marketing Cloud. SalesWings identifies your top priority leads and accounts, and helps you understand their needs. An essential tool for marketers wanting to make full benefit of Marketing Cloud’s powerful Journey Builder and are serious about sales and marketing alignment!
DESelect
https://deselect.com/
Easily create powerful audience segments, intelligently control marketing communication frequency, and achieve faster Marketing Cloud ROI
handsonsfmc.com 