In this session the team builds the beginnings of the Journey pulling in leads and contacts into our nurture Journey. The team creates a new Journey, creates the all important entry event and the Update Contact activity to populate the dedupe data extension.

Build Components

AssetNotes/tips
Journey BuildingData Extension entry event
Journey Building – Update Contact ActivityHow to update a Data Extension in a journey
Journey Building – Update Contact ActivityTip: When updating a data extension with this activity the data extension must be sendable
Journey Building – Update Contact ActivityData Binding: How to populate the attributes in the Update Contact activity via Object Activity
Journey Builder – Entry EventHow to connect a Journey to an automation
Journey Builder – Contact EvaluationWhat are the differences between contact evaluation options
Automation Studio How to set up a schedule automation

Data Binding Walkthrough
Let’s walk through steps on how to fill in the custom data in the Update Contact Activity in Journey Builder using the Data Binding workaround.

When filling out the Update Contact activity for each field to be populated in the data extension the user needs to enter custom code in the section below:

Unfortunately there’s no way in this activity to select this code. To find the code associated with each value, cancel out of this activity and add the Object Activity to the journey canvas.

Select any object (i.e. Lead) and create new object. Select a field that is a text field (i.e. First Name).

(1) Select Journey Data
(2) Select one of the values that need to be populated in the data extension (i.e. SubscriberKey)
(3) Copy the custom code and paste it into a notepad
Repeat these steps for each value needed to populate a data extension field in the Update Contact activity.

Your Notepad should look something like this:

Now you can add the custom code to each attribute in the Update Contact activity.

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